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Ben Becker

Hoan Marketing

 

Member profile details

First Name
Ben
Last Name
Becker
Company
Hoan Marketing
Title
Founder & Director
City
West Allis
State/Province
WI
Zip Code
53227
Headshot
 

Website / Social Platforms

 

Company Profile

Company Overview
Hoan Marketing launched in 2016 with a simple idea: Mission-driven organizations of all sizes can have just as impactful marketing as major enterprises.

Based in Milwaukee and serving worldwide, we bring this idea to life by combining experience in nonprofits and small businesses with a passion for creative outreach.

(By the way, Hoan refers to the iconic bridge overlooking Lake Michigan, named after the legendary socialist mayor. It’s pronounced “hone”—a fitting double entendre because we’re all about honing in on what makes you stand out.)
Company Logo
Services
Web Design, Digital Marketing, Brand Design, Strategy Consulting
Practice Areas (select top 3)
  • Branding and Identity & Graphic Design
  • Communications, Marketing & Public Relations (including Research and Strategy)
  • Social Media
Testimonial 1
This is what I love about working with Ben and Hoan: He’s keenly able to listen for what we really want to achieve, and as a result he can identify alternate and creative options which not just exceed what we originally were seeking, but also stay on budget and on deadline.

- MacArthur Antigua, Deputy Director, Community & Network Impact, My Brother’s Keeper Alliance at the Obama Foundation
Testimonial 2
They were a delight to work with and provided materials quickly. We will definitely work with them again and recommend them without reservation!

- Maureen Fitzgerald, Vice President of Government Relations, Feeding America Eastern Wisconsin
 

Publications & Articles

Article 1
4 Elements of Great Website Content for Nonprofits
Article 2
What Do Businesses (Including Ours) Owe Society?
Article 3
Nonprofit Social Media: Start with Strategy
 

Speaker's Bureau Information

Speaker Bio
Ben Becker is the Founder & Director of Hoan Marketing. Ben has spent over 15 years in both the nonprofit and marketing worlds. With HubSpot certificates in Social Media and Email Marketing, plus advanced experience in WordPress, he is proud to support projects ranging from activist groups to small businesses to national nonprofits. When the computer turns off, you can find Ben practicing Taekwondo, devouring his wife’s baked goods, or obsessing over his perfect dog.
Topic 1
Marketing for a Mission
Topic 1 Description
The digital landscape is as crowded as ever, so how do mission-driven nonprofits stand out to reach new donors, volunteers, and other supporters? In this session, we will explore how nonprofits can develop and improve online communication plans that drive results.

Topics include:

- Messaging to segmented audiences
- Utilizing marketing tools, including social media, email, and websites
- Developing engaging written and visual content
- Analyzing data for improved performance
Topic 2
WordPress 101 for Nonprofits
Topic 2 Description
An estimated 40% of all websites on the internet are powered by WordPress. As one of the most user-friendly and customizable website platforms available, WordPress should be in every nonprofit’s toolbox.

Participants will leave with:

- A clear understanding of what WordPress has to offer nonprofits
- A basic framework for getting started with WordPress
- Ideas about how WordPress can be fully maximized”
 Linked members (1)
Name Email Phone
Hayley Warden

The Association of Consultants to Nonprofits | 400 E. Randolph St., #3115 | Chicago, IL 60601


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